Vending machines can be seen everywhere now. No matter going out to play, shopping in shopping malls or working in office buildings, you can always see the shadow of vending machines. It is like small shops that can be moved to meet everyone's consumption needs anytime and anywhere. But have you ever wondered who is the boss behind this vending machine?

和它所出售的产品不一样，自动售货机并不是刚性需求产品，选购自动售货机的人大概有三类群体，下边我们一起来剖析下。

Unlike the products it sells, vending machines are not products with rigid demand. There are probably three groups of people who buy vending machines. Let's analyze them below.

购买自动售货机

Buy Vending Machines

1、将自动售货机做为赚钱方式的人。这些人选购自动售货机的目地只有一个：赚钱！纯以赢利为目地，她们会找一些相对性高品质的定位点，与另一方谈好协作后，选购自动售货机运营，这种人有的运营工作能力和推广方案，且会与此同时运营好几个定位点，来平摊运营成本。如创业者、工薪族、学员、宝妈妈这些。

1. Someone who uses vending machines as a way to make money. These people only buy Vending Machines for one purpose: making money! Purely for the purpose of profit, they will find some relatively high-quality positioning points, negotiate cooperation with the other party, and then buy Vending Machines for operation. This kind of person has operation ability and promotion scheme, and will operate several positioning points at the same time to share the operation cost. Such as entrepreneurs, wage earners, students and treasure mothers.

2、提高门店服务水平的人。这种人不以盈利为目的，他们更重视店内消费者的购物体验和服务水平。他们更期待运用自动售货机的智能化、方便快捷以及24小时无人的特点，让来店消费的消费者能够享受更加高品质的自主化消费服务项目。比如在酒店、厂商、旅游景区、电影院等场地都可以推广自动售货机。

2. People who improve the service level of stores. This kind of people do not aim at profit. They pay more attention to the shopping experience and service level of consumers in the store. They look forward to using the intelligent, convenient and 24-hour unmanned characteristics of vending machines to enable consumers to enjoy higher quality autonomous consumption services. For example, vending machines can be promoted in hotels, manufacturers, scenic spots, cinemas and other venues.

3、需要派发福利的人。有一部分人购买自动售货机并不是以盈利为目的，甚是不对外销售商品。他们运用自动售货机主要是为了向员工或者顾客派发节日福利、劳保用品等。

3. People who need free benefits. Some people do not buy Vending Machines for profit, or even do not sell goods. They use vending machines mainly to distribute holiday benefits and labor protection supplies to employees or customers.