今天小编带大家走进自动售酒机的推广方式,看看它是如何适应现代化生活的。
Today, Xiaobian takes you into the promotion mode of automatic wine vending machine to see how it adapts to modern life.
市场上有很多假酒,而大多数消费者缺乏足够的认知能力,通过机器销售的方式向市场推广真的好酒,在生产环节严格把控,可以提供较好的体验。
There are many fake wines in the market, but most consumers lack sufficient cognitive ability. They can promote real good wines to the market through machine sales. They can provide a better experience by strictly controlling the production process.
葡萄酒是一种非常特殊的商品,世界上有无数的葡萄酒和制造商。以法国波尔多为例,这里有8000多家酒庄。红酒种类繁多,普通消费者无法通过标签、外观或简单介绍获得准确的葡萄酒质量信息。因此,无人售酒机“先试后买”的体验式消费是顾客理想的消费模式,也是适合葡萄酒行业的销售模式。
Wine is a very special commodity. There are countless wine brands and manufacturers in the world. Take Bordeaux, France, for example. There are more than 8000 wineries here. There are many kinds of red wine, and ordinary consumers cannot obtain accurate wine quality information through label, appearance or simple introduction. Therefore, the experiential consumption of "try before buy" of unmanned wine vending machine is not only an ideal consumption mode for customers, but also a sales mode suitable for the wine industry.
以前商店里卖的鞋只能看不能摸,后来变成了一种试穿的形式。商家发现,只有让消费者坐下来试穿,才有机会出售。在红酒领域,以品酒的形式尝试饮用往往费时费钱,采用无人售酒机,大大降低了消费者接触优良红酒的成本。
In the past, the shoes sold in stores could only be seen but not touched. Later, they became a form of trying on. Businesses have found that only when consumers sit down and try them on can they have the opportunity to sell them. In the field of red wine, trying to drink wine in the form of wine tasting is often time-consuming and expensive. The use of unmanned wine vending machine greatly reduces the cost of consumers contacting fine red wine.
今天,随着智能的发展和非接触式项目的普及,自动售酒机再次受到公众的关注。尤其是近来几天,口罩自动售货机和用于防护设备的自动售酒机等。相当受欢迎,引起了很多关注。如果你也感兴趣,欢迎继续联系我们。
Today, with the development of intelligence and the popularity of non-contact projects, automatic wine vending machines have attracted public attention again. Especially in recent days, mask vending machines and wine vending machines for protective equipment. It is very popular and has attracted a lot of attention. If you are also interested, please continue to contact us.